1. We are bold, brave, and badass.
2. We hope emphasize the positive associations with a BIGBIG woman: Big brains, big dreams, big moves, big league, big shot, big love.
3. When they go low, we go high; the BIGBIG spirit encapsulates big-hearted class and style.
4. We are about empowering BIGBIG women to feel confident, invincible, distinctive, and beautiful in our products.